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Welcome to LCT Blog, LCT Magazine's blog devoted to "stretching chauffeured transportation." The LCT team appreciates you clicking in, and hopes you'll find some useful and entertaining information. Read more

Contributors

Martin Romjue

Martin Romjue joined LCT Magazine as editor on Jan. 2, 2008. He most recently worked as a business editor for the Los Angeles Newspaper Group, and previously reported at newspapers in Virginia, Florida, and California. Read more

Jim Luff

Jim Luff is an operator from Bakersfield, CA who wears a few different hats. Jim began his career in the industry as a private chauffeur in 1990. In 1993 he found a permanent home at The Limousine Scene as the general manager, later becoming a partner. Read more

Michael Campos

Michael Campos joined LCT Magazine as assistant editor on January 3, 2011. He is a graduate of the University of Southern California’s English/Creative Writing program. Michael attended his first International LCT Show in February 2011, where he met and interacted with operators and vendors. He will be helping LCT further develop its digital media content. Read more

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Smart Uses for Limousines

IF SHE CAN SPELL LIMOUSINE. . . then she certainly deserves to ride in one. LCT salutes the idea of chauffeured rewards for annual spelling bee contestants. In fact, limo rewards cards for good grades, top test scores, or academic achievement may be a good marketing approach for operators aiming toward the youth market. Those youths eventually grow into the future prom market, then the future bachelor, bachelorette, and wedding market, then on to the working corporate travel market, and finally, the wealthy retired leisure market. Chauffeuring a kid to the spelling bee in a limousine could be a lifelong investment.
Print | posted on Tuesday, May 27, 2008 1:13 PM
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