Promo Magazine
just ran a story on Kraft Foods promoting a limousine ride to winners of a game marked on Post Honey Bunches of Oats cereal boxes. The story doesn't clarify what operator will supply the game winner with transportation, but it is very interesting to see how chauffeured rides are commonly being given out these days to contest winners, event attendees, and visitors to travel locations. Just something for you to think about: cutting a deal with local tourist hotspots and event planners offering limo rides to winners as a good way to market your company.
Print | posted on Tuesday, June 24, 2008 2:30 PM