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Welcome to LCT Blog, LCT Magazine's blog devoted to "stretching chauffeured transportation." The LCT team appreciates you clicking in, and hopes you'll find some useful and entertaining information. Read more

Contributors

Martin Romjue

Martin Romjue joined LCT Magazine as editor on Jan. 2, 2008. He most recently worked as a business editor for the Los Angeles Newspaper Group, and previously reported at newspapers in Virginia, Florida, and California. Read more

Jim Luff

Jim Luff is an operator from Bakersfield, CA who wears a few different hats. Jim began his career in the industry as a private chauffeur in 1990. In 1993 he found a permanent home at The Limousine Scene as the general manager, later becoming a partner. Read more

Michael Campos

Michael Campos joined LCT Magazine as assistant editor on January 3, 2011. He is a graduate of the University of Southern California’s English/Creative Writing program. Michael attended his first International LCT Show in February 2011, where he met and interacted with operators and vendors. He will be helping LCT further develop its digital media content. Read more

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Operator Topic: Updating Your Internet Look

KEY SURVIVAL STRATEGY: When was the last time you looked at your website? Do you still have old body style vehicles on there? How often do you update it? I have looked at many, and folks, it’s time to update. Why do companies let this go? 
Today’s consumers no longer use phone books. (My 14-year-old didn’t know what it was when they dropped it on our porch). They use the Internet. This is probably your most important marketing tool and many of you give it little attention? Who has the best and the worst? What have you seen? 
Print | posted on Wednesday, May 06, 2009 4:51 PM
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