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Welcome to LCT Blog, LCT Magazine's blog devoted to "stretching chauffeured transportation." The LCT team appreciates you clicking in, and hopes you'll find some useful and entertaining information. Read more

Contributors

Martin Romjue

Martin Romjue joined LCT Magazine as editor on Jan. 2, 2008. He most recently worked as a business editor for the Los Angeles Newspaper Group, and previously reported at newspapers in Virginia, Florida, and California. Read more

Jim Luff

Jim Luff is an operator from Bakersfield, CA who wears a few different hats. Jim began his career in the industry as a private chauffeur in 1990. In 1993 he found a permanent home at The Limousine Scene as the general manager, later becoming a partner. Read more

Michael Campos

Michael Campos joined LCT Magazine as assistant editor on January 3, 2011. He is a graduate of the University of Southern California’s English/Creative Writing program. Michael attended his first International LCT Show in February 2011, where he met and interacted with operators and vendors. He will be helping LCT further develop its digital media content. Read more

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TOPIC: Does Keeping Prices At 2004 Levels Make Sense?

RATE DEBATE: A recession invariably brings up a key question on service pricing: Maintain your rates or cut them to snag more business? One New York operator has publicized his policy of keeping rates at 2004 levels. Is this unusual? Is this prudent? Should you swallow higher costs, fees, and taxes in a recession? How do you keep and add customers, maintain quality service, and compete in a cutthroat recession?
Print | posted on Tuesday, July 07, 2009 12:25 PM
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