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Martin Romjue

Martin Romjue joined LCT Magazine as editor on Jan. 2, 2008. He most recently worked as a business editor for the Los Angeles Newspaper Group, and previously reported at newspapers in Virginia, Florida, and California. Read more

Jim Luff

Jim Luff is an operator from Bakersfield, CA who wears a few different hats. Jim began his career in the industry as a private chauffeur in 1990. In 1993 he found a permanent home at The Limousine Scene as the general manager, later becoming a partner. Read more

Michael Campos

Michael Campos joined LCT Magazine as assistant editor on January 3, 2011. He is a graduate of the University of Southern California’s English/Creative Writing program. Michael attended his first International LCT Show in February 2011, where he met and interacted with operators and vendors. He will be helping LCT further develop its digital media content. Read more

<< Big Firms Spend Again On Hotels | Home | Biz Travel Not Looking So Green >>

Baby Lexus A Bust?

GREEN VEHICLE RULE NO. 1:

Just because a vehicle is a Lexus and it says hybrid, doesn't make it a luxury vehicle. Sales of the Lexus 250h are LACKLUSTER, but no one should be scratching their heads. We've learned that luxury lesson with the Toyota Prius. You can paint it black, but it's still the same old non-luxury compact.

And does anyone even remember the ghastly CADILLAC CIMARRON?

To qualify as luxurious and green, a vehicle MUST BE BIG, or it's just green. In the zeal to go green, let's make sure the concept of luxury doesn't get downsized to RENTAL CAR COMPACTDOM. Maybe the Lexus 250h should be renamed the Prius Plus? Truth in labeling? -- M.R. 

Print | posted on Tuesday, May 11, 2010 11:37 AM
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