Hello Limo Racers!
Our main goal for 2011 is to continue to implement the strategic marketing plan we used to achieve 50% growth in 2010
Our plan includes:
Networking, networking, networking — Hispanic organizations, Chambers of Commerce, limousine associations, affiliates, etc.
Internet campaign — Search engine optimization, website placement, social media, etc.
Bridal shows — Wedding Showcase, Bridal Extravaganza Show, Wedding & Quinceaneras Expo, etc.
Print media — Wedding & Quinceanera Magazine, Perfect Party Planner Guide, etc.
Mail-out, email, phone campaign — Brides and Quinceaners registered at the bridal & quince shows.
Lead generation campaigns — Multiple sources
In addition to the marketing campaign listed above, we are targeting the night scene in the greater Houston area to cross promote. We recently added three members to our team who are highly experienced in marketing for the limousine industry. Our marketing team will increase our presence in several niche markets. I flew to Chicago recently to close on a really sweet deal. It's a surprise, so I will provide details in future postings.
I hope everyone has successful 2011
R&R Limousine Service, LLC
| posted on Monday, March 14, 2011 11:44 AM